Miele HQ Fitout | Timelapse & Photography

Four months of construction. Captured in minutes.

As Miele’s new headquarters in Hawthorn transformed from an empty construction site into a sophisticated, finished workplace, Creative Instinct was there to capture the entire journey.

Working with Insite Projects Australia, we installed and managed construction timelapse cameras throughout the four-month office fitout, documenting the transformation from the early stages of construction through to the completed headquarters.

Timelapse provides a perspective that traditional project photography simply can’t. Months of planning, construction and progress can be condensed into engaging video content that reveals the scale of the transformation and the work required to bring a project to life.

The final construction timelapse video showcases the evolution of the Miele headquarters while providing Insite with a powerful piece of content to demonstrate its project delivery capabilities.

Our relationship with Insite also extends beyond timelapse. Creative Instinct provides construction and project photography across its Australian projects, capturing completed spaces, architectural details and the quality of each fitout for use across capability statements, websites, social media and business development communications.

Together, timelapse video, construction photography and project content give completed projects a life beyond the build, creating a valuable library of visual assets that can continue supporting marketing and business development long after handover.